The 4ps are Price, Product, Promotion, place. These are the 4ps you use when advertising a specific advertising. Attention-Interest-Desire-Action this is the AIDA concept you use when advertising to make people become interested. First picture gets all 3s (15/15). Second picture gets 3 on poster is informative, gets 3 on spelling and grammar, gets 2 on neatness, gets 2 on AIDA, gets 2 on pictures/graphics(12/15). Third poster gets 3 on poster is informative, 3 on spelling and grammar, 3 on neatness, 2 on AIDA, 1 on pictures/graphics(12/15). These are the marks hat I give to these posters. I feel like they are good posters. I like how on the coffee one they make it very boring and it catches attention once it gets onto cancer.